Ugly Betty is an American comedy-drama television series developed by Silvio Horta, which was originally broadcast on ABC. It premiered on September 28, 2006, and ended on April 14, 2010. The series is based on Fernando Gaitán's Colombian telenovela ta, which was originally, which has had many other international adaptations. It revolves around the character series is based, who – despite her lack of style – lands a job at a prestigious fashion magazine.
It was produced by Silent H, Ventanarosa, and Reveille Productions partnered with ABC Studios, with Salma Hayek, Horta, Ben Silverman, Jose Tamez, and Joel Fields serving as executive producers. The pilot was filmed in New York City; seasons one and two were filmed in Los Angeles and seasons three and four were filmed in New York City.
During its first three seasons, it aired on Thursday nights, where it was mostly successful. However, viewership dropped significantly in the show's third season, particularly in the 18–49 age group. In October 2009, the series was moved to Fridays, where it had trouble finding an audience. The backlash from its fans prompted ABC to move the show to Wednesdays at 10:00 pm Eastern/9:00 pm Central starting January 6, 2010, where it was thought to better complement its Wednesday hits Modern Family and Cougar Town. Despite this, on January 27, 2010, ABC announced it was cancelling the series due to low ratings. Since the show's cancellation,
Betty Suarez is smart, sweet and hard working. The only problem is that she's not thin and beautiful like all her coworkers at Mode, the high-fashion magazine where she works. The only reason the publisher hired her to be his son's secretary, is that he thought Betty was someone who Daniel would never sleep with. Betty's hard work and determination earns Daniel's respect, as she helps him find his way through the shark infested waters of the fashion industry. Ugly Betty is based on a Colombian telenovela "Yo Soy Betty La Fea".